Janggeon Kim


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︎Projects

     Vemvem x Celine Collab
     ATOBOY x REEBOK Collab
     LONG LIVE PLASTIC
     AVIAN LUXE NFT
     MONCLER PROJECT-X
     LOR OP
     Loro Piana x Tintin Collab
     Bode Tokyo Pop-up Store
     Chopova Lowena Branding











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+1 347 501 1697
© 2023 Janggeon Kim
Mark

LONG LIVE PLASTIC








LONG LIVE PLASTIC (PRADA)
Re-Branding
Client: Prada




Prada started the Re-Nylon project in December 2018. However, Prada hasn’t posted about this project for a long time, and since then, Prada has converted all the production of virgin nylon into regenerated nylon. We hope that through promoting their Re-Nylon initiative on social media in a new, more powerful way and opening a pop store in New York City, Prada can get the opportunity to educate people about circular fashion and build brand reputation. With ‘Long Live Plastic (Prada),’ it emphasizes the meaning of recycling plastic as a raw material and using it again for a long time, and Prada's solid position in luxury fashion.

Mark